CentreWorks uses the Human Centered Approach™ (HCA), which prioritizes empathy in every social initiative, entrepreneurial program, and interaction. When we empathize, we listen to individual community voices in order to understand and appreciate what matters to people. This design thinking process centers solution- and product-development around needs, values, and desires that we learn to maximize real benefit. Empathizing with individuals catalyzes the ideation process; empathy remains a crucial piece of each following step. HCA functions as a cycle; the final result is a product that continually seeks improvement based on community experiences.